Digital Marketing Director

4 days ago


City of Greater Geelong, Australia Thebodyshopcareers Full time
About the Role

We are seeking an experienced Digital Marketing Manager to join our team at The Body Shop Australia. As a key member of our marketing department, you will be responsible for developing and implementing digital marketing strategies that drive sales, customers, and traffic.

The ideal candidate will have a strong understanding of digital marketing channels, including Paid Social, Search, Display, Affiliate Marketing, Organic Social, and Influencers. You will work closely with stakeholders to deliver against key market objectives and manage agency relationships to optimize campaign performance.

You will lead the development and implementation of the digital marketing strategy, recommend budget allocation across channels, and collaborate with the DTC ecommerce team to align paid media with onsite performance optimisations. Additionally, you will provide regular insights and learnings to key stakeholders.

Key Responsibilities
  • Develop and implement digital marketing strategies that drive sales, customers, and traffic.
  • Manage agency relationships to optimize campaign performance.
  • Collaborate with stakeholders to deliver against key market objectives.
  • Provide regular insights and learnings to key stakeholders.

This is an exciting opportunity to join a dynamic and evolving business environment, where you will have the ability to make a significant impact and contribute to our mission of ethical beauty.



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