Digital Marketing Strategist

2 weeks ago


Melbourne, Victoria, Australia beBeeSEO Full time $80,000 - $120,000
Search Engine Optimization Specialist

Job Overview

We are seeking an experienced Search Engine Optimization specialist to lead our team's digital marketing efforts. As a key member of our digital marketing department, you will be responsible for developing and implementing strategies to improve the visibility and ranking of our website in search engine results.

Responsibilities:

  • Conduct thorough keyword research and analysis to identify areas for improvement, ensuring we remain competitive in the market.
  • Optimize website content, metadata, and structure for search engines to improve ranking and visibility, aligning with industry best practices.
  • Implement on-page and off-page SEO best practices to drive organic traffic to our website, leveraging digital marketing tools for analytics and reporting.
  • Monitor and report on website performance, using data-driven insights to inform decision-making and optimize marketing strategies.
  • Collaborate with content creators to develop SEO-friendly content that aligns with our brand voice and messaging, staying up-to-date with the latest trends and best practices in SEO.

Requirements:

  • Proficiency in HTML, CSS, JavaScript, and other web technologies, with experience in SEM campaigns and conversion optimization.
  • Strong analytical skills with the ability to interpret data and trends, leveraging digital marketing tools for SEO analysis and reporting.
  • Knowledge of digital marketing tools for SEO analysis and reporting, with excellent research skills to stay ahead of SEO trends.

Working Hours:



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