Automotive Editorial Lead

2 days ago


Melbourne, Victoria, Australia beBeeContent Full time $110,000 - $140,000
Lead Automotive Content Editor

About Drive:

We are shaping the future of the Australian automotive market by providing authoritative reviews, comparisons, and innovative commerce solutions for enthusiasts and industry professionals alike.

Job Overview:

The successful candidate will champion editorial innovation, utilise audience insights to drive content, and oversee the production of high-quality written, photographic, video, and social media content for new and used cars. This role requires a driven and insightful leader who can manage a high-performing content team to deliver accurate, engaging, and actionable content.

Main Responsibilities:

  • Manage a team to produce high-quality content that meets legal and ethical journalism standards.
  • Drive content ideation, prioritisation, and performance optimisation using audience insights and engagement data.
  • Create and oversee the production of written, photographic, video, and social media content.
  • Provide clear direction and constructive feedback to team members, identifying areas for improvement and upskilling opportunities.
  • Apply advanced SEO strategies to maximise visibility of content.

Key Requirements:

  • Tertiary qualification in journalism, communications, or a related field.
  • Extensive experience in automotive journalism with a strong portfolio.
  • Deep knowledge of the automotive industry.
  • Exceptional written and verbal communication skills.
  • Strong understanding of SEO best practices.
  • A proven track record of leading and mentoring high-performing editorial teams.

Candidate Profile:

The ideal candidate will be an experienced automotive journalist with exceptional leadership skills, a strong portfolio, and a deep understanding of the automotive industry.


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