Australian Whisky Brand Representative
4 weeks ago
Role Overview
We are seeking a highly motivated and passionate Brand Ambassador to join our team at Casella Family Brands. As a Brand Ambassador, you will be responsible for promoting our Australian Single Malt Whisky brand, Morris, and driving sales growth in the market.
Key Responsibilities
- Develop and execute a comprehensive brand plan to increase brand awareness and sales
- Build and maintain relationships with key influencers, trade partners, and customers
- Deliver engaging social media content to promote the brand and its products
- Collaborate with the marketing and sales teams to deliver brand-led promotional activities
- Work independently to lead the Morris brand and prioritize opportunities based on commercial return
Requirements
- 5+ years of experience in the spirits industry, preferably with knowledge of whisky
- A passion for Australian whisky and/or craft spirits
- Ability to think strategically and tactically to deliver on brand objectives
- Proven excellence in the on-premise environment
- Resilient and self-motivated
- Ability to create engaging social media content
- Understanding of how brands work in the changing face of the on-trade
- Independent networking skills and ability to identify active opportunities for the brand
- Exposure to global markets to support online tastings, education, and brand immersion
- Ability to work autonomously and deliver against objectives
What We Offer
We offer a competitive salary and benefits package, as well as the opportunity to work with a dynamic and growing brand. If you are a motivated and passionate individual with a passion for Australian whisky, we encourage you to apply for this exciting opportunity.
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