Strategic Client Director

2 days ago

Sydney, New South Wales, Australia beBeeAccount Full time $90,000 - $120,000
Key Account Director Role

We are seeking a seasoned Key Account Director to drive our paid media efforts and deliver exceptional results for our clients. Your primary focus will be on navigating complex paid media accounts to achieve client goals and objectives.

As a Key Account Director, you will work closely with internal teams, including digital strategists, paid media specialists, and CRM experts, to develop and execute strategic plans that lift performance and revenue through new and supporting channels.

  • Establish strong relationships with clients based on trust and mutual understanding of their marketing needs across paid channels.
  • Collaborate with clients to set quarterly objectives, strategies, and bi-weekly tactical plans.
  • Attend client meetings as needed, handling presentations, asset delivery, troubleshooting, and implementation.
Campaign Management

You will oversee and optimize client campaigns across various channels, focusing on search and Meta, managing day-to-day activities including tracking, monitoring, recommendations, optimizations, and reporting.

  • Work with the Paid Media team to brief and manage ad creation and campaign setup, enhancing targeting precision and maximizing campaign efficiency.
  • Explore new opportunities for platform spending and align media strategies with clients' release and content calendars.
Performance Analysis and Reporting

You will analyze campaign and media performance across all channels to provide actionable insights and recommendations.

  • Report on ad creatives, making recommendations for future designs and messaging based on current trends and opportunities for improvement.
  • Manage budget planning and revenue forecasting, ensuring pacing aligns with targets and sales goals are met.
Requirements

To succeed in this role, you should have:

  • A minimum of 2 years of experience as a Performance, Account or Paid Media manager.
  • At least one year of experience in an agency environment.
  • Experience in exporting and interpreting data from Paid Search and Paid Social Platforms.
  • Proficiency in using and managing data inside Excel or Google Sheets.
  • Experience in managing and building the media strategy, including budget allocation to objectives and channels.

You must be able to think creatively, solve problems effectively, and connect with a range of stakeholders while maintaining exceptional communication skills.

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