Senior SEO Strategist

1 day ago

Melbourne, Victoria, Australia beBeeExpert Full time $90,000 - $120,000
Senior SEO Strategist

This role involves leading the development of comprehensive search engine optimisation (SEO) strategies to ensure maximum visibility and competitiveness in an evolving search landscape. The successful candidate will combine deep technical expertise with strategic foresight, leveraging advancements in artificial intelligence (AI), large language models (LLMs), and emerging search formats such as voice, visual, and generative AI-driven results.

About the Opportunity

As a Senior SEO Strategist, you will be responsible for driving organic discovery and conversions through meticulous auditing, troubleshooting, and guidance on site speed, Core Web Vitals, structured data, and crawlability. You will also develop backlink strategies and partnerships to strengthen domain authority, define, monitor, and report on SEO key performance indicators (KPIs), and take proactive action when needed.

Key Responsibilities:
  • Lead SEO strategy – Own and evolve the search roadmap in line with brand goals and emerging trends
  • Stay ahead of AI search – Anticipate and adapt to AI-driven changes (SGE, LLMs, multimodal search)
  • Optimise everything – From metadata and site architecture to landing pages, drive organic discovery and conversions
  • Master technical SEO – Audit, troubleshoot, and guide dev teams on site speed, Core Web Vitals, structured data, and crawlability
  • Build authority – Develop backlink strategies and partnerships to strengthen domain authority
  • Manage to targets – Define, monitor, and report on SEO KPIs, taking proactive action when needed
Requirements
  • Technically Minded – 5+ years of SEO experience on enterprise or high-profile brand sites
  • Proven Track Record – Demonstrated success delivering against SEO performance targets
  • Future-Focused – Ability to adapt SEO strategies to AI-driven and emerging search formats
  • Data-Driven – Proficient in GA4, Search Console, GTM, SEMrush, Ahrefs, Screaming Frog
  • Well-Rounded – Strong in technical SEO, content optimisation, and off-page authority building
  • Influential Communicator – Skilled at engaging and influencing senior stakeholders
  • Creative Problem-Solver – Able to think strategically and innovatively to achieve goals
Why Us?

We are a dynamic and innovative company that values diversity, equity, and inclusion. We promote a growth mindset and trust in each other, embracing a flat structure. Our team members have opportunities to work on unique and exciting projects while developing their skills and shaping their careers.

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