Luxury Customer Engagement Specialist

2 weeks ago


Melbourne, Victoria, Australia beBeeCustomerEngagement Full time $120,000 - $140,000

**Job Summary:**

We are seeking a driven and passionate Customer Engagement Specialist to join our Digital Team. As an integral part of the team, this role is responsible for shaping customer relationships and driving omni-channel initiatives across domestic & international markets.

The ideal candidate will have a minimum 5 years of CRM experience in luxury retail or premium fashion, with demonstrated success in developing and implementing customer engagement strategies. Strong technical understanding of Salesforce and its capabilities, with proven experience in system implementation and optimization, is also essential.

**Key Responsibilities:*

  • Run the implementation and optimisation of Salesforce CRM across global markets, ensuring seamless integration with existing systems and processes.
  • Support retail CRM platforms to drive insights and personalised strategies to drive engagement and increased revenue.
  • Daily management of the company's first comprehensive loyalty program using Loyalty Cloud, tailoring it specifically to our premium customer base and brand ethos.
  • Create and execute sophisticated, personalised communication strategies including segments/journeys/triggers and automations that enhance customer engagement.
  • Drive weekly strategic discussions with C-suite leadership across US and Australian markets, presenting performance metrics and strategic insights.

**Required Skills and Qualifications:**

  • Minimum 5 years of CRM experience in luxury retail or premium fashion, with demonstrated success in developing and implementing customer engagement strategies.
  • Strong technical understanding of Salesforce and its capabilities, with proven experience in system implementation and optimization.
  • Advanced Excel capabilities.
  • Proven track record in developing and managing loyalty programs for high-value customers in premium or luxury markets.
  • Experience presenting to and collaborating with C-suite executives, with excellent strategic thinking and communication abilities.

**Benefits:**

  • Competitive salary package.
  • Opportunity to work with a talented and passionate team.
  • Product discounts.
  • Training and development.
  • Company progression.

**Why Work With Us?**

We are committed to fostering an inclusive and diverse environment where opportunities and challenges are a priority across many facets in which our business operates. We are seeking to recruit, promote and reward our teams according to their professional aspirations, contributions, achievements and commitment to our values.



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