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Social Media Career Path

3 weeks ago

Perth, Western Australia beBeeStrategist Full time $90,000 - $120,000
Job Title: Social Media Advisor

We are seeking a skilled professional to play a key role in our Brand and Communication team, driving the growth of our social media presence across the region and ensuring alignment with our business strategy and marketing priorities.

Key responsibilities include:

  • Developing a comprehensive social media strategy and plan for the region that aligns with our strategic direction and marketing priorities
  • Managing social media content to achieve a balance of content across strategic initiatives, markets, brands, people, project stories, corporate information and regional information
  • Maintaining the social media calendar and process for requesting social media posts
  • Developing reports and data-driven insights to advise Marketing & Communications Leads on social media best practice
  • Collaborating with our Digital Marketing, Content Specialists, Sector Marketing Leads and relevant functions to deliver creative, differentiating and engaging social media campaigns
  • Driving engagement internally to promote employee advocacy using social media, including the development of guides, toolkits, success stories and other resources to demonstrate and reinforce value
  • Collaborating with our Global Marketing team to ensure a consistent enterprise approach
  • Supporting the Global Alumni Program Lead as required to leverage and promote the program in the region

To be successful in this role you will require the following:

  • Experience and demonstrated success in developing and delivering engaging social media content and campaigns
  • Comprehensive knowledge of LinkedIn, Facebook and other social media platforms and associated metrics
  • Exposure to workflow management tools such as Trello or similar
  • Familiarity with software to generate images for social media, such as Canva or similar
  • Proven ability to develop and deliver social media strategies and plans to achieve specific business outcomes
  • Solid writing skills
  • Ability to influence, guide and lead multiple stakeholders
  • Familiarity with the Microsoft Office suite and emerging AI tools such as CoPilot
  • Strong business acumen

This is an excellent opportunity to join a dynamic team and make a meaningful impact. We offer a collaborative work environment, flexible working arrangements and a competitive remuneration package.

If you are passionate about social media and have the skills and experience we are looking for, please submit your application.