Regional Marketing Director

4 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $120,000 - $180,000
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Drive regional strategy and account-based marketing focus. We are seeking a strategic, data-driven APAC marketing leader to lead marketing efforts for our cutting-edge digital identity verification portfolio.

\About the Role\

This role is ideal for a B2B marketing professional with deep APAC experience, a strong grasp of account-based marketing (ABM), and a passion for delivering measurable business impact.

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  • \
  • Design and execute ABM strategies targeting key accounts across APAC.\
  • Localise and launch campaigns that resonate across regulated industries.\
  • Lead integrated multi-channel demand generation campaigns.\
  • Coordinate impactful field events, executive roundtables, and webinars.\
  • Align closely with sales to accelerate pipeline and drive revenue.\
  • Use tools like Salesforce and Marketo to track, measure, and optimise ROI.\
  • Develop and execute marketing plans that drive brand awareness and customer engagement.\
  • Measure and analyse campaign performance to inform future marketing initiatives.\
  • Maintain strong relationships with cross-functional stakeholders, including sales, product, and customer success teams.\
  • Stay up-to-date with industry trends and best practices in APAC marketing.\
  • Contribute to the development of our marketing team's skills and expertise.\
  • Collaborate with internal teams to develop and execute company-wide marketing strategies.\
  • Provide thought leadership on APAC marketing trends and best practices.\
  • Develop and maintain a deep understanding of our target audience and their needs.\
  • Identify and pursue opportunities to leverage our products and services in new and innovative ways.\
  • Collaborate with cross-functional teams to develop and implement go-to-market strategies.\
  • Develop and maintain a comprehensive understanding of the competitive landscape.\
  • Develop and execute plans to drive growth and revenue in APAC.\
  • Partner with sales teams to identify and pursue new business opportunities.\
  • Develop and maintain a deep understanding of our customers' needs and pain points.\
  • Develop and execute plans to drive customer satisfaction and loyalty.\
  • Collaborate with internal teams to develop and implement customer retention strategies.\
  • Develop and maintain a comprehensive understanding of our customers' buying habits and preferences.\
  • Develop and execute plans to drive customer acquisition and retention.\
  • Partner with sales teams to identify and pursue new business opportunities.\
  • Develop and maintain a deep understanding of our competitors and their strategies.\
  • Develop and execute plans to stay ahead of the competition.\
  • Collaborate with internal teams to develop and implement strategies to stay ahead of the competition.\\

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