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Customer-Focused Communications Strategist

2 weeks ago


Melbourne, Victoria, Australia beBeeCommunications Full time $123,444 - $144,386
Consumer Communications and Projects Lead

We are seeking a skilled professional to join our team as Consumer Communications and Projects Lead. As a key member of the Corporate Affairs team, you will play a critical role in developing and delivering consumer-focused campaigns and external communications that drive proactive external engagement with consumers and investors.

  • Contribute to the development and delivery of the consumer communications strategy aligned with ASIC's strategic priorities and the MoneySmart program.
  • Lead and deliver integrated, consumer-focused projects and campaigns, including the MoneySmart external communications plan.
  • Manage relationships with creative agencies to deliver innovative, informative and engaging communications projects.
  • Collaborate with internal communications teams to design and deliver impactful campaigns.
  • Identify and execute media relations activities, manage ASIC's consumer and investor media engagement, write media releases, pitches, spokesperson briefings, thought leadership, and social content, working closely with the Senior Manager Consumer Campaigns and Content.

Requirements:

  • Tertiary qualifications in communications, marketing or a related field.
  • 6–8 years' experience in communications, media or public relations, ideally across digital, social and traditional platforms.
  • Demonstrated success managing end-to-end consumer campaigns, preferably within an agency, consumer brand financial services or government organisation.
  • A solid grasp of the Australian media landscape, track record of writing and pitching compelling stories, and strong project management.

Benefits:

  • Attractive superannuation.
  • Additional leave entitlements.
  • Flexible work arrangements.
  • Assistance for study and professional development.

About Us:

ASIC is committed to providing a diverse and inclusive workplace where the very best talent in Australia chooses to work. Indigenous Australians are encouraged to apply as well as applicants from all backgrounds and with different abilities.