Brand Engagement Manager
4 days ago
I Love Linen is a leading Australian homewares brand looking for a Brand Engagement Manager to join our marketing team. As a key member of our team, you will be responsible for developing and executing a brand engagement strategy that drives audience growth and brand visibility.
About the Role
The successful candidate will have a deep understanding of social media storytelling, platform-specific strategies, and engagement tactics to drive brand visibility and audience growth. You will be responsible for planning and overseeing a robust content calendar, aligning with product launches, campaigns, and seasonal moments.
Your key responsibilities will include:
- Developing and executing a brand engagement strategy that drives audience growth and brand visibility.
- Planning and overseeing a robust content calendar, aligning with product launches, campaigns, and seasonal moments.
- Collaborating with our Social Media Manager to brainstorm and refine creative ideas for social media.
- Staying ahead of platform trends, emerging formats, and viral content opportunities, adapting them for I Love Linen.
You will work closely with our internal and external creators to execute social-first content that enhances brand engagement. We offer a competitive salary package, generous staff discounts on our products, and a supportive and inspiring work environment.
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