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Creative Branding Specialist

1 week ago

Gold Coast, Queensland, Australia Outcast Full time

Outcast is a fashion brand seeking a talented and creative Graphic Designer to enhance its visual branding. In this role, you'll collaborate with the Graphic Design and Marketing team to develop eye-catching visuals that elevate the brand and engage the audience.

Key Responsibilities:
  • Develop unique, stand-out designs that push boundaries and differentiate the brand from competitors.
  • Design multi-platform assets for e-commerce, social media, digital ads, app assets, email marketing, print materials, and event branding.
  • Maintain a strong and cohesive brand aesthetic across all digital and print platforms while exploring innovative design approaches.
  • Create visually striking assets for product launches, campaigns, and events.
  • Incorporate motion graphics, GIFs, and other interactive elements to elevate digital content.
  • Stay updated on design, fashion, and e-commerce trends to ensure the visual identity remains fresh and relevant.
  • Work closely with cross-functional teams to ensure cohesive storytelling and branding.
Requirements:
  • Exceptional design skills with a strong portfolio showcasing bold, creative, and impactful design work across digital and print.
  • Proficiency in design tools, particularly the Adobe Creative Suite (Photoshop, Illustrator). Experience with After Effects and Blender is a plus.
  • A solid understanding of e-commerce and digital marketing concepts, including social media trends and digital advertising formats.
  • The ability to challenge norms and consistently introduce new, exciting ideas that captivate audiences.
  • A keen attention to detail to maintain brand consistency while experimenting with creative concepts.
  • Excellent time management and adaptability skills to manage multiple projects and meet deadlines.