Sydney Marketing Strategist

3 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $60,000 - $80,000
Job Opportunity

We are seeking a talented Marketing Specialist to join our team in Sydney.

This role involves developing, managing and executing marketing strategies that align with brand goals and vision.

About Us

We are a vibrant and growing craft beer company inspired by the rich culture, flavours and energy of Latin America.

Our products are enjoyed across Australia and we aim to create an engaging experience for our customers.

Key Responsibilities
  • Develop and execute marketing strategies to meet brand goals.
  • Coordinate the presence of the brand at events and activations.
  • Oversee content planning and delivery across social media, email and website platforms.
  • Work closely with the marketing team to maintain brand consistency.
  • Identify opportunities for brand visibility and partnerships in the local market.
  • Monitor industry trends, competitor activity and market insights to inform marketing initiatives.
  • Collaborate with designers and content creators to deliver high-quality campaigns.
  • Support product launches and promotional campaigns across retail and hospitality channels.
  • Track and report on marketing performance metrics and customer engagement.
Requirements
  • Minimum 2-3 years of experience in marketing preferably in the beverage, lifestyle or FMCG sectors.
  • Strong understanding of the Australian craft beer market and consumer trends.
  • Proven experience in social media marketing and content creation.
  • Excellent communication, organisational and project management skills.
  • Strong creativity with a keen eye for branding and storytelling.
  • Ability to work independently and collaboratively in a dynamic environment.
  • Availability to attend events and activations occasionally outside standard business hours.

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