Strategic Marketing Innovator

3 hours ago

Wagga Wagga, Australia beBeeBrand Full time $100,000 - $150,000
Marketing Growth Strategy Leader

You will take ownership of developing and implementing a comprehensive marketing growth strategy for Zetifi's smart antenna range in Australia, with support for initial international expansion.

Key responsibilities include leading and delivering growth campaigns across digital, content, PR, events, product launches, and channel or partner marketing. You will directly manage and optimise high-impact channels, brief and oversee agencies for specialist needs.

As the leader of marketing growth strategy, you will be responsible for building and maintaining clear brand messaging that showcases Zetifi's performance, quality, and innovation. This includes supporting sales with tools, collateral, and programs that convert leads and build channel partnerships.

Additional responsibilities include reporting on metrics that matter, including brand awareness, pipeline, lead generation, and conversion, with a focus on sales both in-store and online.

Requirements
  • 5+ years' experience in in-house marketing, ideally in a startup or SME environment.
  • Strong track record in hardware, tech, or similar product-driven sectors.
  • Multi-channel marketing skills, hands-on with digital, content, events, and PR.
  • Experience managing agency partners, but comfortable running campaigns solo.
  • Proven ability to deliver growth and build brands known for quality and innovation.
  • Must be based in Wagga Wagga or willing to relocate.

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