Social Media Content Creator

5 days ago

Melbourne, Victoria, Australia beBeeDigital Full time $95,000 - $110,000
About the Role

The Social Media Specialist will be responsible for managing our social media presence, creating engaging content, and analyzing performance metrics to inform future strategies. This role requires a creative and analytical individual who can develop and implement effective social media campaigns that drive brand awareness and engagement.

  • Create and manage production of content that's fit for platform and aligns with our brand's voice and business goals.
  • Use social media tools like Sprout Social to schedule and publish content on our social media channels.
  • Assist in developing and implementing our social media strategy across multiple platforms.
  • Lead the community management of our social media channels, fostering positive brand interactions and resolving any issues that may arise.
  • Analyse and report on performance metrics to evaluate the effectiveness of content and campaigns and provide insights and recommendations for improvement.
Key Requirements
  • A degree in Marketing, Communications, or a related field, or equivalent work experience.
  • 2+ years of experience managing social media for brands, with strong content creation skills.
  • Substantial understanding of social media platforms and content creation tools.
  • Strong written and verbal communication skills with a knack for storytelling.
  • Creative mindset with an eye for detail and design.
  • Basic ability to use content creation and digital asset design tools.
  • Ability to work independently as well as part of a team in a fast-paced environment.
  • Proficiency in using social media management tools is a plus.
  • A passion for staying ahead of digital trends and eager to learn and grow in the field of social media marketing.

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