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Digital Transformation Specialist

2 weeks ago

Sydney, New South Wales, Australia Westpac Group Full time

Westpac Group is seeking a talented Digital Transformation Specialist to join its team. As a key player in the organisation, you will drive digital performance and customer experience through strategic planning, data analysis, and collaboration with stakeholders.

The ideal candidate will have strong business and commercial acumen, proficiency in Adobe Analytics, and excellent influencing and presentation skills. Experience in digital conversion rate optimisation, funnel analysis, personalisation strategies, and A/B testing is highly desirable.

In this role, you will work closely with Mortgage Service Owners to develop and implement digital sales and service strategies. You will also support and enhance digital customer journeys through research and insights, identifying key opportunities for improvement. Additionally, you will lead end-to-end management of digital initiatives while ensuring compliance with risk frameworks.

This is an exciting opportunity to make a meaningful impact on the business and customers. If you are a results-driven individual with a passion for digital innovation, we encourage you to apply.