Strategic Marketing Leader

2 weeks ago

Adelaide, South Australia beBeeMarketer Full time $130,000 - $145,000
Marketing Director Opportunity

This leadership role is ideal for a results-driven professional who thrives on strategic planning and team collaboration.

  • Develop and execute comprehensive marketing strategies to expand market presence, strengthen brand identity, and drive lead generation across various client segments and business streams.
Key Responsibilities:
  • Collaborate with senior stakeholders to align marketing efforts with overall business objectives
  • Lead the development of integrated marketing campaigns, ensuring consistency in messaging and branding
  • Manage third-party vendors and contractors to ensure seamless execution of marketing initiatives
  • Oversee SEO strategy and CMS management to optimize digital reach and engagement
  • Deliver executive-level reporting and insights to inform strategic decision-making
Performance Indicators:
  • Enhanced brand awareness and lead generation, particularly in key target markets
  • Improved return on investment (ROI) from marketing initiatives
  • A consistent and strong brand presence across all divisions and platforms
  • Increased qualified opportunities for business development

Australian work rights are required for this position.

Required Skills and Experience:
  • 7+ years of experience in marketing, preferably in financial services or insurance
  • Proven track record of successfully managing cross-functional teams and vendor relationships
  • Experience with CMS platforms (Apache preferred; WordPress, Joomla, or Drupal relevant)
  • Strong grasp of SEO and digital advertising strategies
  • Budget management and data-driven reporting skills
  • Bachelor's degree in Marketing or a related field
  • Excellent communication and presentation skills, with ability to influence at all levels
About You:
  • A collaborative and adaptable leader with a passion for innovation and growth
Seniority level:
  • Director
Employment type:
  • Full-time
Job function:
  • Marketing and Advertising
  • Industries: Insurance, Financial Services, and Professional Services

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