Digital Creative Producer

2 weeks ago

Sydney, New South Wales, Australia Koala Full time

Koala is a company that prioritizes building better furniture experiences, designed with the world in mind. To achieve this mission, we are seeking a highly skilled and passionate Creative Production Manager to oversee and produce Growth marketing content for organic and paid performance channels - Meta, TikTok, and YouTube.

Key Responsibilities

  • Manage the development of Growth marketing briefs from conception to completion, ensuring they are delivered on time, within budget, and to the highest standards, aligning them with business targets and ensuring content is hitting key efficiency targets.
  • Complete shoot execution for Growth team including pre-production, on-set lead, post-production, and logistic implementation such as call sheets, schedules, talent bookings, risk assessments, budget management, contracts, usage negotiation, etc.
  • Represent the Growth team from a creative perspective, managing project requests, and working closely with creative leads and Growth marketers to proactively clarify requirements and deliverables when there is ambiguity.
  • Lead UGC content generation across third-party platforms, managing talent selection, briefing, feedback rounds, and editing of assets fit-for-channel.
  • Mentor Junior Motion Editor on a day-to-day basis, managing scheduling/traffic management, ensuring they are set up for success, and have all requirements for briefs to produce channel-specific assets to drive business impact.
  • Drive process improvements cross-functionally to maximize efficiency and quality of our output, particularly across paid performance channels. Be a workflow champion within the marketing department.
  • Analyze the performance of ads to identify concept changes and opportunities, breaking down insight into actionable next steps via creative briefs.
  • Ensure all assets produced adhere to the Koala brand guidelines, production standards, and working practices.
  • Oversee a clear testing roadmap and creative delivery cadence for paid social, organic social, and promotional content.
  • Stay up-to-date with different marketing platforms and optimize content for those platforms.

Requirements

  • 4+ years of creative experience at a start-up, big tech company, or agency.
  • An organized and proactive 'doer' with exceptional multitasking skills - someone who will take the initiative to make things happen.
  • Ability to thrive in a fast-paced environment and balance multiple projects with tight deadlines.
  • Monday, Asana, Jira, or other workflow management system experience.
  • Strong analytical and data-driven decision-making skills, with the ability to interpret creative data sets and derive insights to optimize performance.
  • Excellent written, presentation, and verbal communication skills.

Benefits

  • Flexible working arrangements, including WFB and hybrid options.
  • Generous time off, including volunteer, parental, Koala life leave, and more.
  • Tuesday lunches, monthly barbies, socials, and stocked kitchen.
  • Pet-friendly environment.
  • Free Koala products and 'mates rates' for friends and family.
  • Access to an Employee Assistance Program and Learning Management platform.
  • Short and long-term incentive plans.
  • Community and connection opportunities, including BCorp Certification and volunteer days.

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