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Senior Research Analyst

2 months ago

Sydney, New South Wales, Australia M&C Saatchi Group Full time
About M&C Saatchi Group

M&C Saatchi Group is a leading marketing communications agency that enables businesses to solve significant problems through the unique union of creativity and quantification.

The Opportunity

The Senior Research Analyst is a critical role within our Marketing Sciences Practice, Precision. The right person will bring a 'can do' attitude, a passion for research and insight, and an obsessive attention to detail.

Key Responsibilities
  • Work with the Research Director in managing client relationships and leading/supporting the end-to-end design and delivery of quantitative research projects.
  • Design measurement and evaluation programs that support effective marketing and prove effectiveness.
  • Conduct new business and pitch activity through desktop research, consumer panel analysis, and quick dips of quant.
  • Apply critical thinking and creative problem-solving in the analysis and interpretation of research data.
  • Prepare clear and compelling internal and external presentations, documents, and reports, including chart/table creation and insight development.
  • Support the creation and ongoing delivery of group research products, such as Passion Pulse and the Cost of Living study.
  • Maintain working relationships with key sample and technology partners.
Requirements
  • Strong numeracy skills with the ability to interpret, analyze, and present research and insight in a compelling way.
  • Strong primary and secondary research skills, with the ability to engage successfully with industry professionals.
  • Ability to work independently and under pressure to meet tight deadlines.
  • A logical approach to problem-solving with an investigative and inquisitive mind.
Preferred Qualifications
  • 2-3 years of market research or consumer research experience, preferably in a Research Analyst or Research Executive role.
  • Proven experience in managing research processes, including relationships with sample and technology suppliers.
  • Proficiency in statistical analysis software (ideally SPSS, Displayr, or Q).
  • Excellent working knowledge of Google Workspace (Google Slides, Sheets) and Microsoft Office, particularly Excel.
  • Experience with advanced analytics tools and techniques (e.g., Regression, Factor Analysis, Cluster Analysis, Segmentation, MaxDiff, Thurstone) is a plus.
  • Experience working with visualization tools such as Power BI, Tableau, DisplayR is a plus.