Chief Content Strategist

2 weeks ago

Melbourne, Victoria, Australia beBeeContentStrategy Full time $90,000 - $120,000
Job Title

A seasoned B2B content strategist is sought after to spearhead content creation and implementation, emphasizing LinkedIn and SEO-driven content.

  • Develop a comprehensive B2B content strategy centered around LinkedIn and the content hub, engaging technology decision-makers and business leaders.
  • Conduct thorough keyword research to optimize content for search engines, ensuring maximum visibility and engagement.
  • Produce high-quality, engaging content tailored to the target audience, enhancing brand authority and driving business objectives.
  • Analyze market trends and opportunities that align with business goals.
  • Create persuasive copy across various platforms, adhering to brand guidelines.
  • Review and refine content assets for clarity, quality, and consistency.
  • Collaborate with internal teams to gather requirements and feedback.
  • Analyze content performance metrics to inform ongoing and future content strategies.
Key Requirements
  • Experience in B2B content strategy, project management, and copywriting within the tech sector.
  • Strong understanding of SEO best practices and keyword research methods.
  • Leadership and collaboration skills, with a proven ability to manage projects and teams effectively.
  • Exceptional written and verbal communication skills.

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