Regional Growth Strategist

1 day ago

Sydney, New South Wales, Australia beBeeMarketing Full time $80,000 - $120,000

Drive pipeline growth and customer engagement with our team as a Performance Marketing Manager.

Key Responsibilities
  • Develop and execute integrated regional marketing plans to support sales targets.
  • Localize global campaigns for regional relevance, including messaging, creative assets, and tactics in partnership with product teams.
  • Drive regional awareness, lead generation, and customer engagement programs across digital, events, and account-based marketing (ABM) channels.
  • Collaborate closely with sales leaders and account teams to identify target segments, campaign needs, and co-marketing opportunities.
  • Provide marketing support for strategic deals, customer references, and account-based programs.
  • Work with partner marketing to support joint initiatives and partner enablement in the region.
Events & Field Marketing
  • Plan and execute regional events including trade shows, customer roundtables, webinars, and partner activations.
  • Manage event logistics, ROI tracking, and lead follow-up processes in coordination with sales and marketing ops.
  • Represent the brand at key industry events and ensure regional visibility and thought leadership.
Performance Tracking & Reporting
  • Monitor performance metrics for all regional campaigns and activities (e.g., leads generated, conversion rates).
  • Provide regular updates to sales leadership on campaign impact and pipeline influence.
  • Adjust regional tactics based on performance insights and feedback from sales.
Brand & Content Localization
  • Own the brand within the region. Ensure consistency of brand messaging while tailoring content for regional nuances and buyer personas.
  • Collaborate with content teams to adapt case studies, customer stories, and sales collateral for regional use.
  • Monitor regional market trends, competitor activity, and customer insights to inform local strategy.
Requirements
  • Degree in Marketing, Business, Communications, or a related field.
  • 3-5 years of experience in marketing event management, with at least 2 years focused on performance marketing.
  • Strong project management and organizational abilities.
About Our Organization

We are a dynamic organization providing an integrated suite of solutions to various industries. We encourage collaboration, knowledge sharing, and diversity in our work environment.

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