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Brand Engagement Specialist

1 week ago

Brisbane, Queensland, Australia Colony Group Full time

As a Brand Engagement Specialist, you will be responsible for developing and executing social media strategies that drive engagement and conversion across multiple platforms.

Key Objectives
  • Develop a deep understanding of our clients' target audiences and create content that resonates with them.
  • Stay ahead of the curve by monitoring platform updates, trends, and audience behaviors to inform our approach.
  • Measure and analyze performance metrics to optimize content and improve results.
  • Collaborate closely with our creative and strategy teams to ensure every post has purpose and alignment with brand goals.
  • Actively manage and engage with online communities to foster meaningful conversations.
Requirements
  • 4+ years of hands-on social media management experience (agency experience is a plus).
  • A sharp creative eye and strong sense of tone and voice to make content fit the brand.
  • Confidence in analytics and reporting to turn data into decisions.
  • A natural understanding of platform algorithms and what makes content thrive across multiple channels.
  • Experience with scheduling, reporting, and content creation tools.
  • Solid community management skills to spark conversation and keep it going.

We believe in empowering our team members to think creatively and push boundaries. If you're ready to help brands stand out and bring new ideas to the table, we want to hear from you.