Digital Marketing Strategist

2 weeks ago

Sydney, New South Wales, Australia beBee Careers Full time
Job Summary

We are seeking a highly skilled and experienced Digital Marketing Strategist to lead and execute digital initiatives across our brand portfolio. This role is pivotal in driving online growth, enhancing brand visibility, and fostering customer engagement through innovative digital strategies.

About the Role

This position will oversee end-to-end digital campaigns, including paid media, email marketing, SEO/SEM, and affiliate programs. You will develop and implement comprehensive digital marketing strategies tailored to each brand's identity and objectives.

The ideal candidate will have 5 years of experience in digital marketing, preferably within the fashion or retail industry. Strong knowledge of digital marketing platforms, SEO/SEM, CRM systems, and analytics tools is required.

Key Responsibilities

- Develop and implement comprehensive digital marketing strategies
- Oversee end-to-end digital campaigns
- Work closely with creative teams to produce compelling content
- Utilise tools like Google Analytics to monitor campaign performance
- Collaborate with internal departments and external partners to ensure cohesive and effective digital marketing efforts

Requirements

- 5 years of experience in digital marketing
- Strong knowledge of digital marketing platforms, SEO/SEM, CRM systems, and analytics tools
- Bachelor's degree in Marketing, Communications, or a related field preferred

Why This Role?

This is an opportunity to work in a forward-thinking company that values creativity and sustainability. As a Digital Marketing Strategist, you will contribute to the digital evolution of renowned fashion brands and enjoy competitive compensation, flexible working arrangements, and exclusive staff discounts.

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