Campaign Lead
3 days ago
Campaign Manager Position Available
The successful applicant will be responsible for delivering end-to-end campaign execution. The role involves collaborating with internal stakeholders and partners to develop clear campaign briefs, confirming objectives, target audiences, offer construction, and timing.
Key areas of accountability include campaign coordination and briefing, targeting and segmentation setup, campaign execution, campaign reporting and optimization, and partnership management.
- Develop and execute targeted partner campaigns across owned digital channels, focusing on personalized email marketing.
- Translate briefs into tangible, well-executed campaigns using tools like Adobe Campaign for targeting, segmentation, and offer construction, and Braze for campaign creation, personalization, and launch.
- Ensure timely, accurate, and effective campaigns reach the right audience with the right message.
Strong understanding of email marketing best practices and lifecycle campaign execution.
Experience in Adobe Campaign, Braze coding, and retail/loyalty marketing.
Ability to manage multiple campaigns with competing deadlines, stakeholder communication, and expectation setting.
BenefitsFlexible working policy and people-centric culture.
Opportunity to work remotely across Australia.
Alignment with core principles: Own, Act, and Inspire.
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