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Marketing communications play a crucial role in the success of a product launch and sustaining activities. As an Advertising and Brand Lead, you will be responsible for developing world-class marketing strategies that support Apple's growth in Australia and New Zealand.
Job OverviewThis role involves synchronising Marketing Communications (Marcom) teams to support Apple's product launch and sustaining marketing communications for the Apple product families.
- Lead the comms strategy of advertising campaigns, working with creative agencies and internal teams to evaluate recommendations for relevance and effectiveness within the market.
- Effectively lead all local market launches, sustaining activities, products, and seasonal projects.
- Build a high-performing team culture, working in close partnership with strategy, production, creative/design, interactive and channel leads.
- Provide a single point of contact for campaigns from an overall strategy, communications, and assets perspective.
- Supervise an effective localisation process while maintaining Apple's brand positioning.
- Responsible for locally driven Geo Origination work and integrated campaigns.
To succeed in this role, you will need:
- Strong leadership skills and experience in managing cross-functional teams.
- Excellent communication and interpersonal skills.
- Able to develop and execute comprehensive marketing plans.
- Familiarity with marketing automation tools and software.
- Ability to work under pressure and meet deadlines.
This role offers a dynamic and challenging work environment with opportunities for professional growth and development.
About the RoleThis is an exciting opportunity to join our team and contribute to the success of Apple's marketing efforts in Australia and New Zealand.
