Brand and Customer Experience Insights Expert

3 weeks ago


Perth, Western Australia HBF Australia Full time
About the Role

HBF Australia is seeking a skilled Brand and Customer Experience Analyst to join their team. As a key member of the Performance, Planning and Insights group, you will play a vital role in supporting the company's growth within the Private Health Insurance and Health & Wellness sectors.



Key Responsibilities

  • Support the 'Voice of Customer' insights program, including coordinating brand tracking and customer feedback surveys
  • Partner with stakeholders to identify business problems, fill knowledge gaps, and provide actionable insights
  • Design and deliver reports and dashboards to track KPIs and performance
  • Contribute to design and execution of ad hoc market research projects
  • Liaise with third-party vendors and manage relationships within budget and risk management guidelines
  • Collaborate with internal teams to ensure insights are adopted and utilised effectively


Requirements

  • Experience in an analytical/reporting role, preferably related to market/customer research
  • Tertiary qualification in Market Research, Data Science, Psychology, Marketing, Business, or a related field
  • Proficiency in spreadsheet, database, data mining, and analytical software/tools
  • Excellent written and verbal communication skills
  • Strong attention to detail and accuracy


Desirable Experience

  • Knowledge or experience in the insurance or financial services industry
  • Proficiency in SQL, Python, or Customer Experience platforms like InMoment, Qualtrics, or Medallia
  • Experience in managing external suppliers and stakeholders
  • Ability to work in a fast-paced environment with tight deadlines


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