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Wordsmith

2 weeks ago

Sydney, New South Wales, Australia beBeeCopywriter Full time $75,000 - $95,000
Job Opportunity

About Us:

  • We're a leading bedding company with a mission to make the luxury of a good night's sleep and beautiful home a reality for all.

Role Overview:

  • We're seeking a skilled Copywriter with exceptional digital content creation abilities.
  • You'll craft original messaging for campaigns, social media, and eComm creative, ensuring our brand voice is consistent.
  • Craft compelling stories for product launches or long-form articles, highlighting our products' benefits.
  • Develop fresh messaging angles by researching and sharing inspiration, taking projects from concept to completion.

Responsibilities:

  1. Lead the messaging direction and copywriting for product releases, sale campaigns, social media, search, performance marketing, eDMs, SMS, eCommerce, packaging, OOH, and more.
  2. Write engaging copy that communicates product and brand benefits in an appealing way.
  3. Collaborate closely with the Content Marketing team, working independently with designers to develop innovative digital content ideas.
  4. Create SEO-friendly copy tailored to each channel and audience preferences.
  5. Write editorial articles for our Bed Threads Journal, supporting content publishing and CMS tasks where required.
  6. Proofread and edit short and long-form content from across the business, adapting to local nuances.
  7. Stay up-to-date on trending topics and identify editorial angles to engage our audience.
  8. Ensure high-quality copy adheres to our brand standards across every touchpoint.

Requirements:

  • 3+ years experience within a Copywriting/Content role, preferably in eCommerce, fashion, editorial, or lifestyle brands.
  • A strong portfolio of brand-led copywriting work, showcasing storytelling across digital channels.
  • Ability to manage high-volume content production, delivering timely and clean copy consistently.
  • Excellent proofreading and subediting skills demonstrating attention to detail.
  • Outstanding written and verbal communication skills.
  • Understanding of best practice SEO principles.
  • Self-motivated individual with initiative, able to work independently and source relevant research for copy projects.