Digital Marketing Specialist
4 weeks ago
As a Digital Marketing Specialist at Spotlight Retail Group (SRG), you will play a pivotal role in driving the success of our digital marketing campaigns across Paid Search, Performance Max, Programmatic, and Affiliate Marketing. You will work closely with our Group Digital Marketing Manager, Brand team, Creative team, and Media agency to strategize, plan, and execute branding and performance campaigns.
Key Responsibilities & Deliverables- Develop and execute digital marketing campaigns aligned with business objectives.
- Collaborate with internal and external stakeholders to ensure campaign success.
- Monitor and optimise campaign performance based on data-driven insights.
- Manage digital creative development and delivery.
- Track and report on campaign budgets and invoices.
- 2+ years' experience implementing paid search and/or programmatic campaigns in an agency or client environment.
- Qualifications are helpful but not essential.
- Proficiency in Google Marketing Platforms (DV360, Google Ads, SA360, CM360).
- Familiarity with Google Analytics or other analytics platforms.
- Understanding of the digital marketing landscape.
- Strong communication and problem-solving skills.
- Analytical mindset and ability to work to tight deadlines.
- Attention to detail and proficiency in Excel, Word, and PowerPoint.
- Experience in a fast-paced environment with a key understanding of retail principles.
- Ability to articulate digital best practice and help guide discussions and output with other marketing teams.
Along with the incredible career-growth opportunity of being part of this innovative team, we can offer you:
- Great salary base + Super + Profit Share + Discounts + Work Flex options & more.
- Career progression & personal development.
- A vibrant, team-orientated culture that rewards initiative and creativity.
- Team discount, EAP, gym discounts and more.
- Fantastic South Melbourne location.
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South Melbourne, Victoria, Australia Spotlight Retail Group (SRG) Full time{"title": "Digital Marketing Specialist", "description": "About the RoleAs a Digital Marketing Specialist at Spotlight Retail Group (SRG), you will play a pivotal role in driving the success of our digital marketing campaigns across Paid Search, Performance Max, Programmatic, and Affiliate Marketing.You will work closely with our Group Digital Marketing...
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