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The Marketing Communications Manager will be responsible for developing and executing marketing and communications strategies across the hotel to enhance the Park Hyatt brand in Melbourne. This role will serve as an ambassador for the hotel, ensuring that communication is consistent with brand standards and of exceptional quality.
Key Responsibilities- Develop and Implement Marketing Strategies: Create and execute marketing plans to promote the Park Hyatt brand in Melbourne, including the development of marketing materials and campaigns.
- Manage Public Relations: Manage the hotel's public relations and global brand image in the marketplace, including media relations and crisis communications.
- Build Relationships: Build strong relationships at all levels across a diverse cross-functional environment, including sales, marketing, and operations teams.
- Develop Communications Plans: Develop an annual communications plan and budget for inclusion in the hotel's annual business plan.
- Manage Digital and Social Media: Manage all digital and social media platform communications and marketing initiatives, including content creation and distribution.
- Coordinate Marketing Collateral: Coordinate the writing, editing, and proofreading of all Sales & Marketing collateral in print and digital form.
- University Qualifications: University qualifications in Business, Hospitality, or Sales and Marketing.
- Previous Experience: Previous experience in a five-star hotel or a similar fast-paced environment.
- Strong Background: Strong background in public relations and digital and social media marketing.
- Analytical Skills: Analytical skills with the ability to translate data into profitable action.
- Results-Driven Achiever: An engaged and results-driven achiever with creative flair.
- Excellent Interpersonal Skills: Excellent interpersonal, communication, and time management skills.
- Flexibility: The flexibility to work on a rotating roster.