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Digital Marketing Manager

1 week ago

Sydney, New South Wales, Australia LexisNexis Risk Solutions Full time

Digital Marketing Manager wanted at LexisNexis Risk Solutions We are seeking a highly skilled professional to join our team as a Digital Marketing Manager. In this role, you will develop and execute innovative marketing strategies for a diverse portfolio of events, working closely with cross-functional teams to drive targeted marketing initiatives.

This is a fantastic opportunity to leverage your expertise in campaign management, brand strategy, and stakeholder engagement to shape the success of our events. You will be responsible for developing multi-channel marketing plans, managing budgeting and revenue management, and ensuring seamless execution of event promotions. As a results-driven professional, you will be able to pivot campaign tactics weekly to meet performance goals.

The ideal candidate will have 5+ years of experience in senior marketing roles, with a strong background in campaign management, brand strategy, and stakeholder engagement. You will possess excellent analytical and project management skills, with the ability to work in a fast-paced environment managing multiple projects.

Responsibilities:

  1. Develop and execute multi-channel marketing strategies to drive exhibitor and attendee engagement
  2. Oversee campaign management, including email, digital advertising, SEO, social media, and content marketing
  3. Manage budgeting, reporting, and stakeholder communications – PR Campaign/agency management experience is advantageous
  4. Leverage data-driven insights to optimise marketing performance and ROI
  5. Ensure brand consistency and alignment with event objectives
  6. Collaborate cross-functionally to improve the customer experience
  7. Lead and mentor marketing executives, driving team cohesion and best practices