Brand Development Specialist

4 days ago


Perth, Western Australia people2people Full time

We are seeking an experienced Brand Development Specialist to join our clients dynamic team in Kewdale. This is a permanent, full-time position working 9am – 5pm Monday to Friday.

About the Role

This newly created position presents a unique opportunity for a marketing professional to play a central role in our client's marketing operations. As a Brand Development Specialist, you will provide vital support to the team in executing impactful campaigns and initiatives.

Key Responsibilities:
  1. Develop and implement strategic marketing plans to promote our client's services and align with business goals.
  2. Create engaging content across various platforms to effectively communicate the value of our client's services to their target audience.
  3. Utilise digital marketing channels such as website, social media, and email campaigns to increase visibility and engagement.
  4. Manage and execute social media campaigns tailored to promote our client's services and build relationships with their audience.
  5. Design visually appealing promotional materials like brochures and flyers to showcase our client's services to potential clients.
  6. Coordinate and participate in events, webinars, and trade shows to showcase our client's services and engage with potential clients.
  7. Effectively manage client appointments and meetings, ensuring clear communication and understanding of their needs.
  8. Design and execute targeted email campaigns to educate the audience about our client's services and share updates.
  9. Conduct regular market research to identify emerging trends and inform strategic decision-making.
  10. Monitor and analyse the performance of marketing campaigns to optimise strategies and maximise ROI.
  11. Conduct competitive analysis to identify opportunities for differentiation and maintain a competitive edge.

Our ideal candidate will possess a Master's or Bachelor's degree in Marketing, Communications, or a related field, along with a minimum of 2 years of marketing experience in Australia, with a strong focus on digital marketing.

What We Offer

The salary for this position is approximately $80,000 - $100,000 per annum, commensurate with experience.

We offer a collaborative team environment and opportunities for professional growth and development. If you meet these qualifications and are an Australian citizen with relevant experience in the Australian market, we encourage you to apply.


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