Search Engine Marketing Lead

4 weeks ago

Sydney, New South Wales, Australia Publicis Le ONE Full time

Company Overview

">Publicis Le ONE is a world leader in marketing, communication, and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Le ONE is built on the Power of One. With seamless access to the expertise of its 80,000+ talents across 100+ countries globally, we offer our clients unparalleled opportunities for growth.

Salary

">$80,000 - $110,000 per annum

Job Description

">The Role">

We are currently seeking a proactive and detail-oriented Search Engine Marketing Lead to join our team. This is an incredible opportunity to manage paid search campaigns across a portfolio of high-profile brands. You will lead the set-up, ongoing optimisation and evolution of SEM accounts, oversee the implementation and day-to-day tasks of offshore team members, and support client meetings, address requests, and develop SEM strategies.

Key Responsibilities

">
  • ">
  • Implement, monitor and manage industry-leading performance media strategies, with a focus on paid search">
  • Execute and optimise campaigns across various paid search platforms to drive business outcomes">
  • Deliver accurate and timely reports, providing insights and recommendations for optimisation">
  • Maintain attention to detail, ensuring tasks are completed accurately and efficiently">
  • Apply a curious mindset to understand and analyse campaign performance, always seeking to learn and improve">
  • Take ownership of tasks, effectively prioritising and managing multiple concurrent responsibilities">
  • Support the Account Services team and client stakeholders on ad-hoc requests">
">

Required Skills and Qualifications

">
  • ">
  • Minimum 2-3 years' experience in building and managing SEM / paid search campaigns">
  • Strong understanding and experience with Google Ads and SA360">
  • Ambition to advance your career as a well-rounded performance media specialist, with a passion for executing, optimising, and reporting on paid search campaigns">
  • Proficiency in Microsoft Excel, Outlook and PowerPoint">
  • Proven track record of driving performance outcomes for clients">
  • Demonstrated ability to take ownership of tasks, effectively prioritise, and manage multiple responsibilities">
  • Intermediate presentation skills, including experience with client work-in-progress updates and monthly reports">
">

Benefits

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  • ">
  • Comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing">
  • Creative, lively and rewarding office environment where people love working with each other, supported by Publicis Liberté flexibility approach">
  • Access to Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration">
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via online learning platform Marcel Classes">
  • Culture of open feedback and support to reach goals through Career Conversations program">
  • Committed Diversity, Equality and Inclusion strategy driven through Viva Women, Égalité, enABLE, EmbRACE, and Ecologique committees">
  • Leave benefits, including Birthday Leave, Flexible Public Holidays, and additional 5 days of leave after 2 years of service">
  • Work Your World program enabling employees to work from anywhere in the world for up to 6 weeks per year">
  • Parental leave policy with up to 18 weeks paid primary carer leave, secondary carer swap and Cub Care leave">
  • Access to counsellors, psychologists and professionals through Sonder, all-in-one digital wellbeing technology platform">
  • Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation and Australian Disability Network">
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What Type of Person Will Be Successful in This Role?

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You will be a self-motivated and ambitious individual with a strong passion for paid search marketing. You will have a proven track record of delivering results-driven campaigns and a keen eye for detail. If you are a team player with excellent communication skills and a desire to grow your career in a dynamic and supportive environment, this could be the perfect role for you.

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