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Editorial Community Engagement Specialist

2 weeks ago

North Sydney Council, Australia The Australian Financial Review Full time

About Us

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The Australian Financial Review is a leading business and politics publication in Australia, renowned for its incisive, independent, and agenda-setting journalism. Our mission is to provide trusted, timely, and engaging content to our digital audiences and to be impartial, informative, and accountable in our reporting.

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Our Approach

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We believe that an innovative and entrepreneurial business community is critical to Australia's future prosperity in an increasingly connected world. Our focus is on covering the corporate and political stories that will shape the new economy, while also reporting on the establishment.

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Job Description

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The Editorial Community Engagement Specialist sits within the Audience Engagement team and plays a pivotal role in connecting our audiences with content, journalists, and our core values. Your primary responsibility is to develop and implement strategies to cultivate a loyal and engaged audience.

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  • Cultivate and nurture relationships with our readers through creative formats, reader stories, and live events.
  • Collaborate with editorial teams to encourage reader interaction and discussions, leveraging data and engagement strategies to deepen the relationship between us and our audience.
  • Participate in editorial planning meetings and create engagement plans for promoting flagship newsroom initiatives.
  • Work closely with editorial, product, and strategy teams to align audience engagement strategies with editorial values, using analytics to drive audience experience and reduce churn.
  • Co-create and promote content that encourages reader interaction, including exclusive subscriber stories and new formats.
  • Coordinate and execute engagement strategies to maximise audience interaction with major editorial projects and initiatives.
  • Identify and develop new opportunities for audience engagement through creative formats, reader stories, and live events.
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Requirements

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To be successful in this role, you will need:

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  • Strong communication skills with experience in writing concise, impactful copy and scripts.
  • Proven ability to experiment with new formats and engage diverse audiences across various platforms.
  • Editorial experience and an understanding of newsroom operations.
  • Solid understanding of our brand and its editorial attributes.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Experience working collaboratively within a close-knit, dynamic team.
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Why Join Us

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We are committed to creating a safe, respectful, and inclusive work environment where you can bring your whole self to work. We value diversity and inclusion and encourage applications from people of all ages, genders, nationalities, backgrounds, and cultures.