Head of Business Growth

5 days ago


Sydney, New South Wales, Australia Finstro Full time
About Our Company

Finstro is a fast-growing fintech company dedicated to providing innovative financial solutions to businesses worldwide.

We have a strong presence in the market, having served over $1 billion in trade payments since 2012.

Our mission is to empower businesses to grow and thrive through effective cash flow management solutions.

We are looking for a skilled professional to join our Sydney team as a Full Time Head of Marketing.

This role will involve developing and executing a marketing strategy to drive business growth, revenue, and customer acquisition.

  • Key Responsibilities:
  • Develop and execute a strategic marketing plan to accelerate business growth.
  • Lead a team to manage digital acquisition channels and optimize lead generation.
  • Design and implement data-driven marketing campaigns to maximize ROI.
  • Collaborate with external agencies to execute best-in-market marketing initiatives.
Requirements

To succeed in this role, you will need:

  • A proven track record in fintech marketing with at least 8+ years' experience in a senior leadership role.
  • Strong expertise in digital acquisition, paid media, content marketing, SEO/SEM, and marketing automation.
  • A deep understanding of B2B finance, fintech lending, commercial finance, and broker networks.
  • Ability to drive high-performance marketing campaigns that deliver measurable revenue impact.
  • Experience with CRM, HubSpot, Google Analytics, and marketing attribution tools.


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