**Digital Marketing Strategist**, Expert in Demand Generation
6 days ago
About the Role:
We are seeking a skilled Demand Generation Manager to enhance our client's global market presence within the construction sector. This role requires innovative and tailored marketing strategies to address the unique challenges of the industry.
Key Responsibilities:
- Utilize established strengths by designing compelling marketing initiatives to increase visibility and attract new clients.
- Collaborate with cross-functional teams to gain insights into user needs and craft effective solutions.
- Employ a data-driven approach to test hypotheses, gather feedback, and refine marketing tactics for different project types and geographical markets.
- Cultivate community connections by organizing events, from grassroots initiatives to large-scale conferences.
- Oversee digital marketing initiatives, focusing on LinkedIn advertising and organic content to boost brand recognition and lead generation.
- Implement targeted marketing strategies to engage potential clients within their specific market segments.
About You:
- Strong team collaboration skills and experience working with sales and customer success teams.
- A growth-oriented mindset with a proactive approach to testing, feedback, and iteration.
- Proven digital marketing experience, with expertise in LinkedIn campaigns.
- Passion for event-driven community building and fostering relationships.
- Creative and detail-oriented, with a focus on delivering impactful campaigns.
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