Digital Performance Media Strategist
4 hours ago
Havas Media Australia's Sydney team is seeking a highly skilled Digital Performance Media Strategist to join our growing media team. This role offers a unique opportunity to lead and drive the success of performance-oriented media accounts, working collaboratively with a supportive and diverse team.
About the RoleThe successful candidate will be responsible for creating and implementing strategies across all core paid search and social channels, ensuring seamless execution and delivery of performance campaigns against targets. With a strong focus on results-driven media, this individual will deploy world-class performance media strategies, leveraging audience data and industry-leading technology to drive return on ad spend (ROAS) for clients.
This senior-level role requires a passion for driving results, a collaborative mindset, and a desire to continuously evolve our approach to drive meaningful growth for clients. As a key member of our team, you will mentor and guide junior team members, taking responsibility for their growth and development.
Key Responsibilities- Campaign management: Monitor and manage day-to-day running of paid search and social accounts for clients, ensuring all accounts are set up to adhere to best practices and restructuring inherited accounts where necessary. Strong budget management skills are essential to avoid underspend/overspend.
- Account management: Manage overall client performance media programs for a designated portfolio, including day-to-day client relationships and efficient implementation of strategy.
- Implementation: Work with the team to create exceptional digital media plans, rooted in campaign business objectives, across paid search and social. Accountable for end-to-end delivery of performance campaigns against targets, providing performance reporting and in-depth insights on a weekly basis.
- Optimisation: Collaborate with the Analytics team to ensure campaigns are run and tested with the necessary rigor to gain appropriate learnings. Strive to identify improvements beyond SEM and highlight opportunities for innovation and improvement on the client account through media, marketing, creative, technological, or process change.
At Havas Media, we invest in media that matters. Our unique Mx system allows us to understand where to find the most meaningful media, building a Media Experience (Mx) that connects a client with their target audience. We measure the impact of rich and respectful media experiences, believing that more meaningful media can help build more meaningful brands.
We are part of the Havas Group, the fifth-largest marketing communications group in the world, with 20,000 staff operating in 100 countries. What sets Havas Media apart is our emphasis on culture and people, striving to be the best agency you will ever work at.
Salary: $120,000 - $150,000 per annum, depending on experience. Base salary range estimated based on market standards for similar roles in Sydney.
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