Global Brand Strategist

1 week ago

Melbourne, Victoria, Australia beBeeBrand Full time $90,000 - $110,000

Techtronic Industries is a global leader in quality consumer and professional products marketed to the home improvement and construction industries. Our brands are recognised worldwide for their deep heritage, superior quality, outstanding performance and compelling innovation.

Job Description
  • We're looking for an Assistant Brand Manager to support the development of brand strategies and brand activations to engage customers and drive demand across multiple brands.
  • This role involves managing new product launches, supporting campaign execution and managing communication processes.
  • You will assist the Marketing Manager with developing annual and multi-year brand plans, innovation pipelines and retail marketing calendars.
  • You will work closely with cross-functional teams to ensure alignment to brand guidelines to deliver consistency of brand in market.
Required Skills and Qualifications
  • Bachelor Degree in Marketing / Business Management or equivalent.
  • 2+ years' experience as an Assistant Brand Manager, Marketing Co-ordinator or Assistant, working on ATL campaigns and TTL activations.
  • Experience with media channels (e.g. TV, Radio, OOH, Meta, Google), digital marketing platforms (e.g. CRM, CMS), analytics tools (e.g. Qlik, Google Analytics) is an advantage.
Benefits
  • We provide a competitive remuneration package, modern office facilities and exposure to world-class technologies.
Others
  • We're committed to delivering exciting new products that enhance customer satisfaction and productivity.

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