Global Digital Marketing Director

2 days ago

Council Of The City Of Sydney, Australia SUNNYLiFE Full time

We are SUNNYLiFE, a dynamic brand that embodies the spirit of summer. Our mission is to craft high-quality summer essentials that inspire people to live their best summers. As a strategic and results-driven leader, you will be responsible for driving our brand growth, customer engagement, and digital presence globally.

About Us

SUNNYLiFE has been crafting Aussie-memories since 2003, with a deep understanding of creating the perfect poolside and beach vibe. Our island home inspires everything we do, and you'll find a hint of our Aussie spirit in all our designs. We're passionate about building world-class brands that make a real impact.

As a key member of our senior leadership team, you will lead the development and execution of global marketing plans that align with our vision and commercial goals. Your expertise in digital marketing, ecommerce, and brand development will drive online growth and performance, ensuring a seamless and innovative brand experience across all touchpoints.

The Role

This is an exciting opportunity for a visionary leader who thrives in a fast-paced environment. You will oversee multi-channel campaigns, manage seasonal campaigns across social, PR, influencer partnerships, and digital platforms. Your ability to manage budgets, costs, and P&L will ensure business objectives are met.

You will collaborate closely with our Creative Director to maintain a cohesive brand identity across visuals, messaging, and communications. Your leadership skills will inspire and drive a high-performing team of marketing, ecommerce, and design professionals. By leveraging data for success, you will track and optimize ROI across all marketing and ecommerce initiatives.

We offer a competitive salary package with opportunities for career growth. As a dynamic and creative brand, we embody the summer lifestyle. Join us in a collaborative, fast-paced environment with global reach. This is a chance to make a real impact on a growing global brand.

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