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Growth Marketing Strategist

2 months ago

Melbourne, Victoria, Australia Nectar Brands Pty Ltd Full time
About the Role

We are seeking a highly skilled Growth Marketing Manager to join our team at Nectar Brands Pty Ltd. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive growth strategy aligned with our overall business goals.

Key Responsibilities
  • Develop and Execute Growth Strategy: Create and implement a growth strategy that drives patient acquisition and retention, and increases revenue streams.
  • Market Research and Analysis: Conduct thorough market research to identify target audiences, user acquisition channels, and growth opportunities.
  • Patient Acquisition and Experimentation: Identify and implement high-impact user acquisition strategies across various channels, including SEO, SEM, paid advertising, content marketing, and influencer marketing.
  • Retention Strategies: Develop and execute retention strategies to increase engagement, reduce churn rates, and foster long-term relationships.
  • Analytics and Reporting: Analyze large amounts of data to identify key insights and inform business decisions.
Requirements
  • Minimum 5+ years of experience in growth marketing
  • Proven experience in a fast-growing start-up where you've built systems, not just maintained them
  • Experience deriving key insights from analytics platforms like Google Analytics & Ad Reporting
  • Experience running efficient paid media campaigns across Meta and Google
  • Proven track record of growing conversion volume
  • Ability to clearly communicate results, key findings, and areas of opportunities
What We Offer
  • Opportunities for professional growth as the company scales
  • Challenging, meaningful work that has a positive impact on the lives of our customers
  • A supportive environment that fosters personal and professional advancement
About Nectar Brands

Nectar Brands Pty Ltd is a digital health start-up redefining the future of care. Our mission is to improve the health outcomes for patients Australia-wide by making healthcare more accessible, convenient, and connected.