Digital Reputation Strategist

3 days ago


Sydney, New South Wales, Australia beBeeReputation Full time $140,000 - $180,000
Job Description

We are seeking an exceptional Digital Reputation Strategist to join our team. This role combines SEO, content strategy, PR, and brand protection in one seat.

Your work directly impacts public perception in major litigation and corporate disputes. You will have immediate visibility presenting alongside partners to C-suite executives, public figures, and high-profile clients.

This is a unique opportunity to pioneer an integrated Legal + Communications + Digital Reputation offering in Australia.

Key Responsibilities
  • Drive organic growth across all practice areas; technical SEO, keyword targeting, content hubs.
  • Manage partner profiles, media bios, and high-authority content placement.
  • Design digital suppression, clean-up, and profile-building services for clients where legal removal is not possible.
  • Integrate legal workflows with SEO/PR strategies for maximum effect.
  • Presentation of the digital component persuasively and clearly at new business meetings with partners.
  • Track search visibility, sentiment, and keyword mentions for clients and the firm.
  • Set up early-warning alerts for reputational risks to clients.
  • Produce quarterly Digital Reputation Risk briefings for partners.
  • Secure high-authority placements (news, trade, industry blogs) to populate positive search results.


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