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Senior Data Strategist
3 weeks ago
We are seeking a highly skilled Senior Data Strategist to play a critical role in shaping our customer growth, loyalty, and acquisition strategy.
This is a senior position where your insights will directly influence decision-making, guide marketing investments, and elevate the performance of our programs.
Key Responsibilities:- Deliver advanced insights into customer behavior, loyalty, and acquisition that inform strategy and drive growth.
- Owning and evolving the data reporting suite, providing clear and engaging visualizations for daily performance through to executive-level summaries.
- Translate technical analysis into commercial outcomes, influencing decisions across marketing, digital, and executive leadership teams.
- Apply predictive analytics to model customer behavior, forecast campaign results, and guide investment decisions.
- Build trusted relationships across departments to continually improve our capability.
- Identify opportunities to strengthen and expand our programs, increasing engagement, satisfaction, and customer lifetime value.
- Champion a culture of data-led decision-making within the organization.
- You are a strategic thinker who can see both the detail and the bigger picture.
- You balance technical excellence with business acumen, and you know how to use insights to tell a story that inspires change.
- You thrive in fast-paced environments and have the confidence to influence stakeholders.
- Collaboration comes naturally to you, and you enjoy working at the intersection of marketing, data, and customer strategy.
- You bring proven experience in data and analytics, ideally within retail or e-commerce.
- You have a track record of influencing marketing strategies through insights.
- You have advanced capability in data visualization tools and Google Analytics 4.
- You have strong skills in forecasting, predictive modeling, and customer behavior analysis.
- You have excellent communication and storytelling skills, with the ability to present complex insights simply.
- Experience working across loyalty, acquisition, and e-commerce is highly desirable.