Visual Identity Specialist

2 days ago

Australia beBeeIdentity Full time $60,000 - $80,000

Job Summary:

Job Title: Visual Identity Specialist

We are seeking a highly skilled Visual Identity Specialist to join our team. The ideal candidate will have a strong sense of branding, an eye for aesthetics, and the ability to adapt content across multiple formats while maintaining consistency.

About the Role:
  • Design logos, brand visuals, and cohesive visual identities for small businesses.
  • Create engaging social media posts and stories optimized for Instagram and TikTok.
  • Edit dynamic short-form video content for Reels, Stories, and TikTok.
  • Apply motion graphics elements such as animated text, transitions, and effects.
  • Utilize AI-based templates or video effects where applicable to enhance content.
  • Ensure brand consistency across all visual outputs.
  • Collaborate on creative concepts while working independently on execution.
  • Deliver high-quality assets that align with the unique style of each client.
Key Responsibilities:
  • Develop and implement visual identity guidelines for clients.
  • Create engaging social media content that resonates with target audiences.
  • Edit and finalize video content for various platforms.
  • Apply motion graphics techniques to enhance visual storytelling.
  • Stay up-to-date with industry trends and best practices in visual identity design.
Requirements:
  • Experience in graphic design and social media content creation.
  • Proficiency in design and video tools such as Adobe Creative Suite, Canva, CapCut, or similar.
  • Basic motion graphics skills, including animated text and transitions.
  • Familiarity with AI-assisted design or video editing tools.
  • Strong understanding of branding principles and ability to create cohesive visual identities.
  • Previous experience working with small businesses or personal brands is highly desirable.

Creativity, attention to detail, and ability to work independently are key requirements for this role.

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