Creative Content Strategist

4 days ago

Sydney, New South Wales, Australia beBeeContent Full time $90,000 - $120,000

A key role in our content team, supporting the CEO's personal brand and our creative studio's social presence, as well as creating engaging visual experiences for a targeted audience. This is a hands-on, execution-focused position requiring strong organisational skills, a creative eye for storytelling, and excellent social media management abilities.

Key Responsibilities
  • Develop and implement a comprehensive content strategy to drive engagement and conversions across multiple platforms.
  • Lead short-form video production, including conceptualisation, shooting, editing and directing, across brand and agency events.
  • Collaborate with senior stakeholders to develop innovative content ideas that align with overarching business goals.
  • Present performance metrics and actionable insights to key internal stakeholders, driving data-informed decision making.
  • Maintain audience engagement through proactive community management, ensuring brand consistency at all touch points.
  • Stay ahead of platform updates, trends and algorithm changes, integrating best practices into strategy execution.
Additional Responsibilities
  • Lead creation of visually impactful short-form content showcasing design-led properties and project campaigns, driving brand awareness and interest.
  • Craft and refine supplied or self-shot footage into platform-appropriate content, with strong attention to aesthetic and messaging.
  • Manage the end-to-end publishing process, including video creation, captioning, tagging and engagement optimisation, to ensure timely and effective content delivery.
  • Coordinate cross-functional input to ensure seamless collaboration and timely delivery of content aligned with campaign needs.
  • Work closely with the digital team to surface insights, measure success and identify ways to optimise performance.
  • Track content performance across and own monthly reporting for both internal purposes and client campaigns.

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