CRM Specialist

3 days ago


Townsville, Australia Mater Health Services Full time

About the role

Mater Foundation are looking for a CRM Specialist to join the team This permanent, full-time role will be based at our Newstead campus.

As the healthcare needs of Queenslanders grow, so does the role of Mater Foundation.

Mater Foundation is an iconic Queensland fundraising and philanthropic institution, committed to helping support exceptional care through health, equipment and research. It meets a profoundly satisfying mission to improve the health and wellbeing of our community and to continue the Mater tradition of care and compassion.

Mater Foundation helps to underpin an extensive network of hospitals across Queensland, a world-class research institute and a nationally accredited education provider.

This is a pivotal role that will see you create and deploy engaging 1:1 communications that bring the Mater Foundation brand and lotteries to life. Your role can truly help make a difference to the community.

The primary purpose of this role is to build, manage and deploy email, SMS and Push campaigns that support the Lotteries CRM team in delivering lifecycle-based marketing initiatives (including new supporter onboarding, cross-sell and reactivation) and tactical initiatives to improve retention, and drive supporter value, growth and tenure across Mater’s lotteries.

The individual in this role must be an experienced email marketer, with hands-on execution skills. You must be able to work at pace and deliver quality output consistently. An understanding of segmentation is critical for success, along with time management.

About you

To be successful in your application, you will possess:

- Tertiary qualification in marketing, management, or related discipline
- At least 3+ years relevant work experience in an email execution role within a marketing team using Braze
- Proven relevant experience in campaign management and knowledge of marketing automation
- A thorough understanding of email as a marketing channel
- An understanding of segmentation and personalisation
- An understanding of best practice CRM techniques
- Exceptional attention to detail, highly developed time management and communication skills
- Demonstrated ability to comprehend the wider context and long-term goals of Mater Lotteries CRM team

Mater is Queensland’s largest not-for-profit healthcare provider, delivering exceptional care to nearly 700,000 patients each year across 11 (soon to be 12) hospitals. We’re leaders in healthcare , education , fundraising & philanthropy and research — and it’s our people who make the difference.

We’re looking for passionate individuals to join our team and help shape the future of care. At Mater, you’ll be part of a purpose-driven organisation that values innovation, compassion, and excellence.

- Increase your take-home pay with generous salary packaging options, including meal and entertainment benefits
- Grow your career with access to industry-leading training and professional development through Mater Education
- Wellbeing support through our Employee Assistance Program and on-site pastoral care teams
- Access a range of health and wellbeing services with a corporate discount on private health insurance
- Exclusive discounts across dining, retail, travel, accommodation (just to name a few)
- Stay active with unlimited access to discounted gyms via the Fitness Passport program
- Convenient, discounted on-site parking
- Enjoy great food with reduced prices at our campus cafés and coffee spots
- Join Queensland’s Largest and Most Innovative Not-for-Profit Healthcare Team.

Be part of something bigger. Make your move with Mater. #MAKEYOURMATERMOVE

Applications close on the 13th of November. Please note, we may contact applicants prior to the closing date, please do not hesitate to APPLY NOW

Mater is committed to the wellbeing of their staff, and it is underpinned by our flexible and remote working policies.

Please Note: We will not require any support from Recruitment Agencies at this time and kindly request no contact is made. Only direct applications will be considered.

Mater Group is dedicated to creating a workplace that values diversity and inclusion. As an Equal Opportunity Employer, we welcome applications from individuals of all backgrounds and abilities. We believe in providing equal opportunities for all qualified candidates.

Mater ensures all children have an environment suitable for their safety and wellbeing through proper supervision and safeguarding practices.

Advertised: 30 Oct 2025 E. Australia Standard Time
Applications close: 13 Nov 2025 E. Australia Standard Time

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