Multimedia Designer – Crafting Sustainable Luxury Content

4 days ago

City of Melbourne, Australia Bhumi Pty Ltd Full time

Multimedia Designer Crafting Sustainable Luxury Content

Location: Collingwood, Australia. Sector: Media. Salary: $75,000.00 to $90,000.00 per annum

Bhumi Pty Ltd. As a Multimedia Designer, you will create, manage, and deliver multimedia content that authentically conveys our brand’s commitment to sustainability and luxury. You will collaborate across teams, drive innovative design, and help us lead the way in conscious digital storytelling.

Benefits:

- Career development opportunities
- Competitive salary with packaging options
- Recognition and rewards programs
- Inclusive, ethically driven culture

Task & Responsibilities:

- Content Strategy & Planning: Develop and tailor multimedia content strategies for platforms such as Instagram, TikTok, YouTube, Pinterest, and Meta Business Suite. Plan and execute content calendars in line with company identity, sustainability values, and seasonal campaigns. Research, design, and adapt strategies to match shifting audience demographics, trends, and engagement patterns.
- Multimedia Design & Production: Conceptualise, storyboard, and script visual assets including video, animation, motion graphics, and imagery. Design and edit compelling multimedia using both traditional creative tools and AI-powered platforms. Capture and edit photography/video to showcase products, campaigns, and sustainability initiatives. Optimise all assets for mobile-first and platform-specific requirements.
- Execution & Delivery: Maintain a high-frequency delivery of fresh and engaging content—minimum two videos per day, seven days a week. Manage the full cycle of production: shooting, editing, sound design, colour grading, and publishing. Reformat content across multiple channels, preserving brand voice and consistency.
- Trend Tracking & Innovation: Monitor and interpret social media, design, and interactive media trends. Experiment with new techniques, tools, and formats to keep Bhumi at the forefront of digital engagement.
- Analytics, Reporting & Optimisation: Track key performance metrics using native and third-party analytics tools. Analyse campaign outcomes, prepare reports with actionable insights, and recommend improvements.
- Collaboration: Liaise internally with Social Media, Creative, Performance Marketing & E-Commerce teams. Engage externally with photographers, videographers, and freelancers. Support cross-channel marketing, advertising, and e-commerce activities.
- Brand & Values Alignment: Ensure all output reflects Bhumi’s ethos of sustainability, ethical sourcing, and luxury. Highlight positive impact through creative brand storytelling.

Qualification & Experience:

- Degree/diploma in Multimedia Design, Visual Communication, or related field
- Demonstrated experience delivering multimedia design in a branded context
- Advanced proficiency with design, editing, and animation software
- Experience with analytics and campaign optimisation tools
- Passion for sustainability and ethical design practices

About Company

Bhumi Organic Cotton is a Melbourne-based sustainable luxury brand committed to ethical textile production and positive impact. We source GOTS-certified organic cotton, support fair trade, carbon offsets, and partner with environmental and community initiatives. Our mission is to set new standards for responsible business—transparent, inclusive, and forward-thinking.

Salary: $75,000-$90,000

Job Publish: 07-10-2025

Job Expire: 06-11-2025

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