Product Marketing Manager

2 weeks ago

Council of the City of Sydney, Australia Marlee Full time

Fast-track your career with the Marlee Talent Pool. We're not just matching you with your ideal roles but unlocking your long-term career potential. Marlee goes above and beyond by identifying key strengths for your CV, helping you discover a career direction you might not have considered where you can truly thrive, and guiding you to develop those essential soft human skills that close gaps in your resume.

Marlee's innovative approach then places you in teams where you'll flourish. Using cutting-edge motivational science, we connect you with roles in teams and within organizations that make your heart sing and help our partners build their dream teams.

About the role

As a Product Marketing Manager, you'll collaborate with the Managing Director and other key stakeholders across the business to elevate brand awareness and drive growth for your product portfolio. You’ll play a key role in reaching customers worldwide and showcasing the value of our partner's products and services.

Your day-to-day tasks:

- Working closely with the Head of Product Marketing and product team to develop and execute strategic GTM launches for new features, products and services
- Collaborating across teams to foster continued growth, adoption and engagement of specific product portfolios
- Developing marketing strategies that align with commercial and product goals across acquisition, lifecycle and regional marketing
- Creating compelling messages for target audiences and establishing presence in the market
- Analyzing market and customer insights to guide product strategy and roadmap planning
- Developing sales enablement content that makes complex concepts and features accessible
- Aligning cross-functional goals on the product roadmap, market opportunities and processes

Who you are:

- At least 3 years experience in product marketing, with success in product launches and growth campaigns across key marketing and commerce channels
- Good stakeholder management and ability to build cross-functional relationships and bring teams together around a shared goal
- Excellent storytelling skills with a knack for product positioning and compelling narratives
- Flexible and adaptable in your approach for various audiences, industries, and use cases
- Exceptional organizational and project management skills, with strong decision making and attention to detail
- Resourceful and empathetic in providing for every customer’s specific needs
- Open to growth opportunities while maintaining a customer-focused mindset

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