Marketing Manager, Business Marketing

2 weeks ago


Sydney, Australia Commonwealth Bank Full time

**Marketing Manager, Business Marketing**

**11 month Maximum Term Contract / Secondment Opportunity**

**See yourself in our team**:
This role is an eight month maternity cover - which sits within CommBank’s Marketing and Corporate Affairs division. As a member of the Business and Institutional Marketing team, you will be a core partner to the Institutional Banking and Markets team who support our customers to manage and grow their businesses by providing market-leading solutions and services.

Through an intimate understanding of our business and institutional customers, in collaboration with our stakeholders and leveraging our agency partners, we deliver world class marketing initiatives that increase the awareness and relevance of the CommBank business brand.

**Do work that matters**:
You will report into the Senior Marketing Manager, Institutional Banking & Markets.

As Marketing Manager in Business Marketing supporting IB&M, you are primarily responsible for leading marketing programs focused on the Institutional Banking segment both domestically and internationally. A core focus in IB&M is to drive reputation and consideration across 3 pillars - Access to Capital, Data & Insights and Sustainability. Given the nature of these ASX relationship managed clients, events play an important role in the marketing mix - and as such a background or interest in events would be highly regarded.

As a member of the broader Business Marketing team, you will also have the opportunity to work on projects across all our business and institutional segments. This role is for you if you are passionate about business to business (B2B) marketing.

**We're interested in hearing from people who have**:

- Experience in marketing, marketing communications role with experience in B2B financial services marketing preferred.
- Executional experience across multi-channel campaigns.
- Experience of content-based and relationship-managed client marketing.
- Experience or keen interest in event management.
- Understanding of key industry trends including sustainability
- A solid understanding of corporate business dynamics, C-Suite networks and corporate sponsorships.
- B2B experience; financial services experience preferred.
- Understanding of Client Segmentation analysis and drawing insight from analysis.
- Ability to deliver superior outcomes under tight deadlines.
- Project management skills; ability to build project plans to deliver to time, budget and objectives.
- Previous experience working with creative agencies, external partnerships and relationship management/executive teams.
- Degree in Marketing or related discipline preferred

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Advertising End Date: 13/04/2023


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