Sales and Marketing Manager
2 weeks ago
Founded in the UK in 1992, Easylife is one of the UK’s leading catalogue and online retailers, we launched Easylife Australia in 2021. We know that our success depends on the talents of our people and we foster a unique culture of support, growth and development. The business has grown significantly in recent years and continues this growth trajectory. We are looking to employ a Sales and Marketing Manager to support the business growth.
**What you will do**:
**Qualifications / Skills**:
Bachelor’s degree in Business Administration, Marketing With a of minimum of 5 years work related experience. Minimum 1-2 years of experience in directing studio and location product photography.
Or
A minimum of 10 years work related experience. Minimum 1-2 years of experience in directing studio and location product photography.
**Key Responsibilities**:
**Sales Strategy and Execution**:
- Develop and implement a comprehensive sales strategy to achieve company growth targets.
- Identify and pursue business growth, including targeting customers through database analysis and targeting customer with a multi-orders purchasing history.
- Manage the entire sales process, from initial acquisition media campaigns, to first order activity, through to multiple-order customers.
- Oversee the creation of high-quality marketing materials, including mail order catalogues and supporting product brochures.
- Monitor and manage the customer sales team to optimize service levels and improve conversion rates.
**Marketing Strategy and Brand Management**:
- Implement and build a marketing plan that positions Easylife as a leader in the multi-channel retail category.
- Oversee the creation of high-quality Product photography, including studio, still and outdoor photo shoots for all catalogue, website, social media content and digital advertising campaigns.
- Collaborate with external agencies to deliver effective marketing campaigns that drive brand awareness and revenue growth.
- Ensure the company branding and creative position is integrated and seamless between retail channels, including digital, catalogue and acquisition strategies.
**Client Relationship Management**:
- Ensure exceptional levels of service and customer satisfaction form the customer sales team.
- Conduct regular customer service team meetings to ensure. 1- A cohesive sales strategy and a sound knowledge of the Easylife product range. 2 - updates on all marketing materials, including catalogues, digital content and media activity. 3 - all product prices, discounts and offers are communicated to the Customer Sales team.
- Act as the primary point of contact for customer sales team, addressing any concerns or questions in a timely and professional manner.
**Job Types**: Full-time, Permanent
Pay: $98,000.00 - $106,000.00 per year
Work Location: In person
Application Deadline: 06/10/2024
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