Digital Marketing Specialist

Are you an innovative thinker with a passion for non-traditional digital marketing methods? Do you have a knack for harnessing the power of social media and influencer marketing to drive impactful campaigns? We are seeking a skilled Digital Marketing Specialist to join our team and catapult our betting platform's online presence to unprecedented levels.

**Responsibilities**:

- Develop and execute creative digital marketing campaigns that break the mold, utilizing non-traditional methods to captivate our target audience.
- Craft compelling and engaging content across various digital channels, including social media platforms, blogs, and more.
- Monitor and analyze key performance indicators (KPIs) to assess the success of campaigns and make data-driven recommendations for optimization.
- Collaborate with cross-functional teams to ensure consistent brand messaging and storytelling across all digital touchpoints.
- Stay ahead of digital marketing trends and emerging platforms, identifying new opportunities to enhance our online presence.
- Leverage the power of social media to build and nurture a community of brand advocates, engaging with followers and responding to their inquiries and feedback.
- Develop and maintain relationships with influencers, coordinating influencer marketing campaigns to amplify our brand's reach and impact.
- Identify strategic partnerships and collaborations to expand our brand's visibility in the digital sphere.
- Provide regular reports and insights on campaign performance, highlighting successes, challenges, and recommended improvements.

**Qualifications**:

- A proven track record in digital marketing, with a focus on social media and influencer marketing.
- A creative mindset with the ability to think outside the box and develop innovative strategies.
- Excellent written and verbal communication skills, with a keen eye for crafting captivating content.
- Proficiency in social media platforms and management tools, staying up-to-date with the latest features and best practices.
- Strong analytical skills, with the ability to interpret data and draw actionable insights.
- A deep understanding of current marketing trends and emerging platforms.
- Strong project management skills, with the ability to prioritize and multitask in a fast-paced environment.

**Perks and Benefits**:

- Friday staff lunches, where you can bond with colleagues over delicious meals.
- Laptop and phone provided, equipping you with the tools you need to execute your innovative ideas.
- $500 annually to spend on upskilling and training courses, empowering you to stay ahead of the curve and continuously expand your digital marketing knowledge.
- Fully stocked drink and snack area, ensuring you have the fuel to ignite your creativity and keep those ideas flowing.
- A dynamic and energetic work environment in a massive growth industry, where you can thrive and make a real impact with your non-traditional digital marketing methods.

**Salary**: $55,000.00 - $65,000.00 per year

**Benefits**:

- Employee mentoring program
- Free drinks
- Free food
- Professional development assistance
- Referral program
- Travel reimbursement

Schedule:

- 8 hour shift

Supplemental pay types:

- Performance bonus

Ability to commute/relocate:

- Kingswood, SA 5062: Reliably commute or planning to relocate before starting work (required)

Work Location: In person