Category Manager
3 weeks ago
The Opportunity
Join our dynamic marketing team at IDEXX as a Category Manager - Livestock, Poultry, Dairy (LPD) in Australia and New Zealand. In this role, you will have the opportunity to drive profitable revenue growth, develop new business straties, and enhance our market presence in the LPD sector. By implementing strategic marketing plans and initiatives, you will contribute to positioning IDEXX as a market leader in the industry. This is an exciting opportunity to make a significant impact and be part of our mission to deliver innovative solutions to the LPD sector.
What you can expect
As the Category Manager - Livestock, Poultry, Dairy, you can expect the following:
Develop and execute comprehensive marketing plans for IDEXX's LPD products and services.
Drive brand awareness, accelerate market penetration, and increase revenue growth.
Collaborate with cross-functional teams and stakeholders to ensure seamless execution of marketing strategies.
Conduct market research, analyze competitor activity, and identify new market opportunities.
Create and manage impactful marketing campaigns and promotional events.
Support the sales team by providing product forecasting, demand planning, and coordination for trade shows and events.
Manage marketing budgets, expenses, and financial reporting.
Build relationships with industry associations and key opinion leaders to gain product endorsement and recommendation.
Contribute to the overall success of IDEXX and its market position in the LPD sector.
Tertiary qualifications in Business/Marketing, with a background in Livestock production systems, Veterinary, or Science highly desirable.
Minimum of 2 years of experience in a corporate marketing and sales environment, preferably in the medical, animal, veterinary, or technical field.
Strong knowledge of supply chain and value chain concepts, with an understanding of veterinary and scientific principles.
Excellent presentation skills and ability to communicate effectively with diverse stakeholders.
Proven track record in driving results, meeting targets, and achieving meaningful outcomes.
Ability to collaborate and build strong relationships across teams and departments.
Adaptability to thrive in a fast-paced, dynamic environment and adjust strategies based on changing market conditions.
Passion for the LPD sector and a drive to contribute to its growth and development.
What can we offer?
Investment in professional development and career growth
We offer true flexibility with on-site, remote or hybrid working arrangements.
Competitive annual bonus scheme and compensation review
Be rewarded for your contributions through our Reward and Recognition Program
Enhanced bereavement leave for family and pets
Free wellness programs like Virgin Pulse, Class Pass, Noom - ability to earn points and prizes.
Discounts on Pet Products and $500 per year towards diagnostic testing for your pets
Tenure recognition including days off and bonus payments for reaching key milestones.
Bring your pet to work days
Contribute towards your charity of choosing through our One IDEXX program and paid volunteer Days annually.
We help pets lead fuller lives + + + + + + +
Why IDEXX?
We’re proud of the work we do because our work matters. An innovation leader in every industry we serve, we follow our Purpose and Guiding Principles to help pet owners worldwide keep their companion animals healthy and happy, to ensure safe drinking water for billions, and to help farmers protect livestock and poultry from disease. We have customers in over 175 countries and a global workforce of over 10,000 talented people.
So, what does that mean for you? We enrich the livelihoods of our employees with a positive and respectful work culture that embraces challenges and encourages learning and discovery.
At IDEXX, you will be supported by competitive compensation, incentives, and benefits while enjoying purposeful work that drives improvement.
Let’s pursue what matters together.
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